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Pixel Motion - Empowering Automotive
Volkswagen Dealer Digital Program. Enroll Today

Digital Advertising

Pixel Motion is a full-service agency that combines creative excellence and industry-leading talent to redefine the digital experience. Our team works with you to create your own, unique strategy built to fit your customers and individual needs. Powered by the latest in digital technology, our passion for creativity and hands-on approach ensures we bring real results and meaningful growth for our clients.

 
Power
$1,000 per month*
Power Plus
$2,500 per month*
Fusion
$5,000 per month*
Custom
$10,000 per month*
Custom Campaign Setup More Info

Campaign ads, ad groups, all settings unique and tied to individual dealership’s marketing profile. No template campaigns, everything built from the ground up based on budget, needs, priorities, and campaign strategy.

Active Management More Info

PPC without a cruise control button. Campaign analyst sees account statistics every day, ads are updated weekly. Current offers are retrieved, updated, placed across campaigns.

Custom Ad Copy More Info

Ads will be tailored with the dealer’s specific messaging. Custom written ads will be unique to the dealer and optimized for a high click-through-rate (CTR).

Performance Optimization More Info

Only A/B testing determines what message works and what doesn’t. Campaigns are continually tested and updated to maximize impact.

Advanced Targeting More Info

Specific targeting to relevant geography, keywords, platform (mobile, tablet, etc ). Able to target customers in various points across the lead funnel.

Custom Comprehensive Reporting More Info

No gatekeeping, real data. Bad news and good news. Customized reporting suite. On-demand access and scheduled reports. Real analyst always performs a custom review of campaigns once per month.

Display Remarketing More Info

Advertising of rich-media banners to prior visitors of website. Continually updated with new offers or offers unique to re-targeting, A/B testing for performance optimization.

Search Remarketing More Info

Advertising of search expanded text ads to prior visitors of website. Continually updated with new offers or offers unique to re-targeting, A/B testing for performance optimization.

Display Advertising More Info

Text format advertising and custom creation of rich-media banner advertising. Continually updated with new offers and A/B testing for performance optimization.

Conquest Targeting More Info

Targeting for outside brands and conquest keywords, e.g. “car dealerships”, “auto refinancing”.

* Additional Digital Advertising can be made in $1 increments

Click More Info to see details. For questions, please contact the VW Dealer Digital Consultant Team at info@vwdealerdigital.com.


Facebook Advertising
$999
2 Campaigns
$1,499
3 Campaigns
$1,999
4 Campaigns
Click to Website (Carousel or Single Image)
Local Awareness (CPM)
Lead Gen (CPM)
Brand Awareness – Facebook page (CPM)
Offer Claims
Make Level Targeting
Model Level Targeting
Custom Audiences
Instagram
Video (CPV or CPC)
Boosted Post

Search Engine Optimization

SEO is becoming more complex and more human. Google will reward and rank sites that takes human parameters into account, such as reviews, shared content, and true engagement. Pixel Motion will always stay ahead of the curve, by taking organic SEO way beyond meta tags and keyword density.

Certified SEO
Power
$599 per month
Performance
$999 per month
Premium
$1,599 per month
Custom
$1,999 per month
Analysis & Comprehensive Reporting More Info

We will crawl the website and identify SEO opportunities. 1 monthly report (additional reports are free per client’s request)

Local Keyword Research More Info

We’ll do geographical research and determine which keywords have high search volume so we can use to on their website.

Webmaster Tools Setup & Index Submissions More Info

We will set up Bing and Google Webmaster tools/search console and submit a site map and get the website re-crawled/index.

Google Analytics Implementation More Info

We will create a new analytic account, because it will give us clean data. We can use existing accounts but we will create a new one regardless to have fresh data set and to make sure it was installed properly.

On-Site Optimization - Content More Info

Every month we will look at all the on-site content (i.e. page content, headers, META tags, etc.) and either add more content with keywords or revise the content so we can inject more keywords into it.

Internal Link Building More Info

Add and update internal links to each page. We will add a few internal links each month and fully maintain every page monthly.

5321Content Pieces More Info

Landing Pages or Blogs

Website Monitoring More Info

Google, Bing, Yahoo Listing More Info

Claim and optimize their Google, Bing, and Yahoo local listing

Blog Set up + Posts More Info

Set up a blog (if website provider allows for it), and then provide at least 1 blog post a month, which is part of the number of content pieces in the package. The blog post is not in addition to the content pieces.

Local Listings Submissions - $679 Value More Info

We will submit, maintain, and update local listings on UBL, Neustar, Localeze, and Yext, which covers 80+ directories.

Manual Listing Correction More Info

Every month we will search for business name, address, website, local phone number, and look for websites (like yellowpages.com) that are showing the wrong information and get that corrected. We will be able to go through 4-5 Google search result pages a month.

Off-Site Optimization – Manual Linking More Info

Every month we will look for sites that are relevant to their industry (car blogs) or sites that mention their brand name and send out request to the site owners and try to get a backlink to the site.

Click More Info to see details

For more information call us at (949) 515-4447. You can email us at volkswagen@pixelmotion.com.

© 2016. Pixel Motion. Empowering Automotive.