Pixel Motion is a full-service agency that combines creative excellence and industry-leading talent to redefine the digital experience. Our team works with you to create your own, unique strategy built to fit your customers and individual needs. Powered by the latest in digital technology, our passion for creativity and hands-on approach ensures we bring real results and meaningful growth for our clients.
Campaign ads, ad groups, all settings unique and tied to individual dealership’s marketing profile. No template campaigns, everything built from the ground up based on budget, needs, priorities, and campaign strategy.
PPC without a cruise control button. Campaign analyst sees account statistics every day, ads are updated weekly. Current offers are retrieved, updated, placed across campaigns.
Ads will be tailored with the dealer’s specific messaging. Custom written ads will be unique to the dealer and optimized for a high click-through-rate (CTR).
Only A/B testing determines what message works and what doesn’t. Campaigns are continually tested and updated to maximize impact.
Specific targeting to relevant geography, keywords, platform (mobile, tablet, etc ). Able to target customers in various points across the lead funnel.
No gatekeeping, real data. Bad news and good news. Customized reporting suite. On-demand access and scheduled reports. Real analyst always performs a custom review of campaigns once per month.
Advertising of rich-media banners to prior visitors of website. Continually updated with new offers or offers unique to re-targeting, A/B testing for performance optimization.
Advertising of search expanded text ads to prior visitors of website. Continually updated with new offers or offers unique to re-targeting, A/B testing for performance optimization.
Text format advertising and custom creation of rich-media banner advertising. Continually updated with new offers and A/B testing for performance optimization.
Targeting for outside brands and conquest keywords, e.g. “car dealerships”, “auto refinancing”.
* Additional Digital Advertising can be made in $1 increments
Search Engine Optimization
SEO is becoming more complex and more human. Google will reward and rank sites that takes human parameters into account, such as reviews, shared content, and true engagement. Pixel Motion will always stay ahead of the curve, by taking organic SEO way beyond meta tags and keyword density.
We will crawl the website and identify SEO opportunities. 1 monthly report (additional reports are free per client’s request)
We’ll do geographical research and determine which keywords have high search volume so we can use to on their website.
We will set up Bing and Google Webmaster tools/search console and submit a site map and get the website re-crawled/index.
We will create a new analytic account, because it will give us clean data. We can use existing accounts but we will create a new one regardless to have fresh data set and to make sure it was installed properly.
Every month we will look at all the on-site content (i.e. page content, headers, META tags, etc.) and either add more content with keywords or revise the content so we can inject more keywords into it.
Add and update internal links to each page. We will add a few internal links each month and fully maintain every page monthly.
Landing Pages or Blogs
Claim and optimize their Google, Bing, and Yahoo local listing
Set up a blog (if website provider allows for it), and then provide at least 1 blog post a month, which is part of the number of content pieces in the package. The blog post is not in addition to the content pieces.
We will submit, maintain, and update local listings on UBL, Neustar, Localeze, and Yext, which covers 80+ directories.
Every month we will search for business name, address, website, local phone number, and look for websites (like yellowpages.com) that are showing the wrong information and get that corrected. We will be able to go through 4-5 Google search result pages a month.
Every month we will look for sites that are relevant to their industry (car blogs) or sites that mention their brand name and send out request to the site owners and try to get a backlink to the site.
For more information call us at (949) 515-4447. You can email us at firstname.lastname@example.org.
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